Bullets
Shape
3.1. Use the following shapes for bullets of different levels:
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First level
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Second level
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Third level
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Fourth level
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Capitalization
3.2. Capitalize the first letter after each bullet, even it it's not a full sentence.
Punctuation
3.3. Do NOT use punctuation at the end of each bulleted item UNLESS that item is a complete sentence. End the complete sentence with a period.
3.4. NOTE: Lists in body copy usually work better in a "bulleted" format.
