The College of Engineering logo serves as the cornerstone of the graphic identity program. It is the basic identifier for all types of visual communications originating from the departments, programs, and offices of the College.

The block "M" casts a shadow that forms the letter "E," representing Michigan Engineering. This three dimensional form symbolizes the science of engineering, implying shape, form, light, and transformation - the transformation of scientific knowledge into practical use, of student into engineer, and the possibilities into reality.

Communications Guidelines

To learn more about how to use the CoE logo in your document, visit web address for communications guidelines for more information.

Which logo to use?

EPS
If you use graphics software such as, Adobe Illustrator or Freehand and desktop publishing programs such as QuarkXPress or In Design you should use the logos available in EPS format. The EPS images provided at right are vector-based, which means they are resolution independent-based on objects, not pixels. Vector-based EPS graphics will print best, so when publishing documents using the logo choose the EPS format.

JPG
JPG is the most common format used on the web. The JPG file is small, compressed and transmits easily via the web. Don't use the jpg file format for print applications as the reproduction quality is poor and not acceptable.

TIFF
TIFF is the most universal and most widely supported format across all platforms, Mac, Windows and Unix. It can store images in color RGB or CMYK and grayscale. A recommended format for storing continuous tone images. The following TIFF files are not compressed and have white backgrounds. They are appropriate for Power Point or Microsoft Word use.

Other logo downloads

Further questions: